iGaming affiliate software that launches in minutes
Run your casino or sportsbook affiliate program on AFFILIFY: real-time click-to-FTD tracking over S2S postbacks, NGR RevShare with negative carryover, cross-affiliate fraud correlation and white-label portals — self-serve, not a sales cycle.
Everything a casino affiliate program needs
Fraud defence built in
Proxy/VPN detection and velocity scoring on every click; cross-affiliate IP and device correlation flags rings, with device bans that cascade across accounts.
Click → FTD in real time
Every click, registration, deposit and payout lands in the dashboard the second it happens — exact timestamps, GEO and sub-ids attached.
S2S postbacks, idempotent
Conversions arrive server-to-server with idempotent retries, keyed under your own click parameter. Attribution survives browsers, ad blockers and ITP.
Brand → GEO → landing links
Affiliates pick your brand, their GEO and a named landing page; the tracking link builds itself, with 10 sub-id slots and deep-link pass-through.
White-label portals included
Your domain, your branding, scoped signup — affiliates see your program, not ours. No enterprise tier required.
An app your affiliates keep
A native iOS and Android app — live stats, link builder, wallet and support chat — makes your program the one affiliates check first.
Attribution your finance team can defend
One opaque click id, written under your own parameter — no fragile macro chains. When the cookie dies, the next signal takes over; when everything dies, the server-to-server postback still lands. Every commission traces back to the exact click that earned it.
When one signal dies, the next takes over — the conversion still attributes.
iGaming affiliate software vs legacy platforms
| Capability | Legacy platforms | AFFILIFY |
|---|---|---|
| Real-time click → FTD reporting | partial | |
| NGR RevShare with negative carryover | ||
| Cross-affiliate fraud correlation | paid add-on | built-in |
| White-label operator portals | enterprise tier | included |
| Native mobile app for affiliates | iOS + Android | |
| Time to launch | sales calls + onboarding | minutes, self-serve |
Live in three steps
Create your brand
Set commission terms (CPA, RevShare, hybrid), upload the brand image, and add countries and named landing pages.
Wire the postbacks
Your platform fires S2S postbacks on registration, FTD and deposits — keyed under your own click parameter, documented step by step.
Recruit and pay
Affiliates build brand → GEO → landing links and track in real time; you review conversions, approve commissions and pay from one auditable dashboard.
Need affiliates too? Point them at the iGaming affiliate program.
iGaming affiliate software FAQ
What is iGaming affiliate software?+
The platform a casino or sportsbook operator uses to run its affiliate program: tracking links and click attribution, registration and FTD postbacks, commission calculation across CPA, RevShare and hybrid, fraud checks and payouts. AFFILIFY bundles all of it — self-serve, with a native mobile app for your affiliates.
How does AFFILIFY track FTDs and deposits?+
Server-to-server: your platform fires a postback to AFFILIFY on registration, FTD and deposit events, keyed by an opaque click id carried under your own parameter (btag, subid, clickid — your choice). Reporting never depends on the player's browser, so it survives ad blockers and ITP.
Does it support NGR-based RevShare?+
Yes — CPA, RevShare including NGR-based with negative carryover, and hybrid, with per-affiliate plan overrides on top of your program default.
Can we run it under our own brand?+
Yes. White-label portals run on your own domain with your branding and scoped signup — your affiliates see you, not AFFILIFY. Included, not an enterprise upsell.
How long does it take to launch?+
Minutes, self-serve: create a brand, set commission terms, add countries and landing pages, and send your integration team the postback docs. No sales calls, no onboarding project, free to start.